Books are like undercover marketing. They are great for building your brand, bolstering your credibility, generating leads, and more, but they don’t come across as a typical marketing tool. In…
read moreEven as an author, you have blind spots while writing your book. In my last blog, I talked about how ghostwriters work with authors to overcome the fact that we…
read moreYou don’t know what you don’t know. The mantra of a ghostwriter. In our field of work, we’re coming in as professionals as it relates to book writing. We are…
read moreThe last 5 – 10% of writing a book is often the most challenging part of the project. It’s the part you think will go the quickest after you’ve tackled…
read moreMomentum is a powerful thing. In our social lives. In our health. In our businesses. And in our missions. For many of us, we are more energized to actually seize…
read moreBuilding real authority is more important now than ever. In a time where there is so much noise and so much information, books help set us apart from the rest.…
read moreLately, I feel like I’ve been riding a tidal wave of well-timed connections or events that lead to awesome connections. I believe that relationships are the backbone of anything that…
read moreA book is one of the greatest tools you can have to develop both higher-quality and quantity connections. Now, you might be thinking, “How could something that someone reads while…
read moreI recently finished reading American Icon by Bryce Hoffman, the story of how Alan Mulally stepped in to help save Ford Motor Company. I was so inspired by his leadership…
read moreA client recently shared with me that they felt like they were only sharing stories where they had gotten it wrong. They also realized that these stories are where they…
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